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Sell on zooplus. The direct route for pet supplies.

zooplus has opened its marketplace to merchants and manufacturers, starting in Germany. Here you can find out how approval works and how your items get there from your system.

Name your channels, get a quote At no charge. Answer within three working days.

How approval at zooplus works

  • Merchants apply via the zooplus form for marketplace partners. The marketplace team reviews every application before a shop goes live.
  • After confirmation, the shop is set up on the Mirakl platform, which zooplus uses to operate its marketplace.
  • The marketplace launched in Germany. zooplus plans to extend it gradually to further countries.

Quelle: zooplus Marketplace and press release on the launch, retrieved on 31.10.2026.

How items get onto zooplus

zooplus accepts items via the Mirakl interface, via connectors or manually in the seller area. For an entire range with variants, feed information and daily stock changes, the interface is the only way without constant work.

Many marketplaces run on Mirakl. Once zooplus is cleanly connected, further Mirakl marketplaces can be connected on the same basis. A further Mirakl marketplace is usually ready within a week, once the access credentials for your seller account are available.

zooplus and other channels from one data source

With X-Sitter MARKETS, zooplus, Fressnapf, Amazon, Otto, Kaufland and the other channels on the channel list run from the same item maintenance, directly on your ERP, your inventory management or your shop. If you wish, we take care of setup and operation: Have marketplaces connected.

Stand: October 2026

Frequently asked questions

You submit the application yourself as a merchant or manufacturer, because zooplus vets your company. We connect your shop after activation.

Yes. Fressnapf is also on the X-Sitter MARKETS channel list.

Tell us your systems. Within three working days you know what it costs.